Initiatives

Three programs. One playbook for opportunity.

Each initiative tackles a specific barrier between underserved youth and the game they love — from broken nets, to missing gear, to the tuition gap.

Blacktop Futures
01Scholarship Initiative

Blacktop Futures

Raising funds through private galas, team fundraising campaigns, donation drives, corporate sponsorships, and community partnerships, Blacktop Futures provides scholarships that help student-athletes pursue opportunities to play basketball at the collegiate level and beyond.

Whether support is needed for tuition assistance, recruiting exposure, travel expenses, league fees, equipment, uniforms, tournament costs, or training resources, our initiative is dedicated to ensuring that financial barriers never prevent talented young athletes from pursuing their potential.

  • Tuition assistance
  • Recruiting exposure
  • Travel & league fees
  • Training resources
Support Blacktop Futures
The New Net Positive
02Court Renewal Initiative

The New Net Positive

The New Net Positive is dedicated to restoring basketball courts in underserved communities by replacing missing, broken, and rusted nets with high-performance alternatives designed for long-term durability and constant play.

Through our partnership with Infanet, courts are equipped with either anti-rust carbon steel chain nets or durably engineered ductile polymer fin nets built to withstand harsh weather, corrosion, and everyday wear. More than just equipment, these nets symbolize investment in communities that deserve to be seen, supported, and empowered.

  • Anti-rust carbon steel chains
  • Ductile polymer fin nets
  • Built for outdoor play
  • Partnership with Infanet
Support The New Net Positive
Every Kid Equipped
03New Equipment Initiative

Every Kid Equipped

Every Kid Equipped works to ensure that young athletes in underserved communities have access to the essential equipment needed to fully participate in the game of basketball.

Through donation drives, community partnerships, school collaborations, and equipment redistribution programs, the initiative collects and provides basketballs, shoes, backpacks, uniforms, athletic apparel, training gear, and other critical resources to youth leagues and community programs across low-income regions.

  • Basketballs & shoes
  • Uniforms & apparel
  • Training gear
  • Backpacks & essentials
Support Every Kid Equipped
Donation Partners

The local organizations doing the work alongside us.

Los Angeles Blue Chip Academy of BasketballLos Angeles, USA
Heart of Los AngelesLos Angeles, USA
Yao Foundation — Hope Primary School Basketball SeasonChina
Shooting TouchRwanda
Play for Hope RwandaRwanda